Formulasi Tepung Komposit Keladi dan Ubi Jalar sebagai Bahan Baku Mi Kering Pengganti Sebagian Terigu

Formulation of Taro and Sweet Potato Composite Flours as Partly Substitution of Wheat Flour in Dried Noodle Making. Taro and sweet potatoes may address food diversification to reduce dependency on wheat flour. This research aimed to determine the best proportion of taro (Colocasia esculenta (L.) Schott) and sweet potato (Ipomoea batatas L.) composite flours as partly substitution of wheat flour in dried noodle making based on sensory, physical, and chemical characteristics. The research was conducted in July 2013 in the Postharvest Laboratory of Bali AIAT. In the making of dried noodle, 30% composite flours was replacing wheat flour. Research used Completely Randomized Design (CRD) with 7 treatments of flours proportion and 3 replications per each treatment. Data was analysed using Anova followed by DMRT at 5%. Dried noodle\u27s characteristics observed included organoleptic properties (color, aroma, flavor, texture, firmness, stickiness), chemical properties (water, ash, protein, fat, carbohydrate) and physical properties (rehydration time, water absorption, solid loss due to cooking). The results showed that composite flours of taro and sweet potato could substitute 30% wheat flour in the making of dried noodle. The best proportion of composite flours for 30% wheat flour substitution consisted of 80% taro flour and 20% sweet potato. The chemical content of the best dried noodle was, respectively, water 7.30%, ash 1.66%, protein 7.10%, fat 0.32%, and carbohydrate 83.64%; with the physical properties as follow: optimum rehydration time at 3 minutes, water absorption at 318.15% and solid loss due to cooking at 4.31%

Search Engine Advertising Adoption and Utilization: An Empirical Investigation of Inflectional Factors

© Taylor & Francis Group, LLC. Search engine advertising (SEA) is a prominent source of revenue for search engine companies, and also a solution for businesses to promote their visibility on the web. However, there is little academic research available about the factors and the extent to which they may influence businesses’ decision to adopt SEA. Building on Theory of Planned Behavior, Technology Acceptance Model, and Unified Theory of Acceptance and Use of Technology, this study develops a context-specific model for understanding the factors that influence the decision of businesses to use SEA. Using structural equation modeling and survey data collected from 142 businesses, this research finds that the intention of businesses to use SEA is directly influenced by four factors: (i) attitude toward SEA, (ii) subjective norms, (iii) perceived control over SEA, and (iv) perceived benefits of SEA in terms of increasing web traffic, increasing sales and creating awareness. Furthermore, the research we discover six additional factors that have an indirect influence: (i) trust in search engines, (ii) perceived risk of SEA, (iii) ability to manage keywords and bids, (iv) ability to analyze and monitor outcomes, (v) advertising expertise, and (vi) using external experts

Business Value Is not only Dollars - Results from Case Study Research on Agile Software Projects

Business value is a key concept in agile software development. This paper presents results of a case study on how business value and its creation is perceived in the context of agile projects. Our overall conclusion is that the project participants almost never use an explicit and structured approach to guide the value creation throughout the project. Still, the application of agile methods in the studied cases leads to satisfied clients. An interesting result of the study represents the fact that the agile process of many projects differs significantly from what is described in the agile practitioners’ books as best practices. The key implication for research and practice is that we have an incentive to pursue the study of value creation in agile projects and to complement it by providing guidelines for better client’s involvement, as well as by developing structured methods that will enhance the value-creation in a project

Exploring Norms in Agile Software Teams

The majority of software developers work in teams and are thus influenced by team norms. Norms are shared expectations of how to behave and regulate the interaction between team members. Our aim of this study is to gain more knowledge about team norms in software teams and to increase the understanding of how norms influence teamwork in agile software development projects. We conducted a study of norms in four agile teams located in Norway and Malaysia. The analysis of 22 interviews revealed that we could extract a varied set of both injunctive and descriptive norms. Our results suggest that team norms have an important role in enabling team performance.acceptedVersio